| Title | : | Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way (Unabridged) |
|---|---|---|
| Author | : | Joseph A. Michelli |
| Release | : | 2015-12-06 |
| Kind | : | audiobook |
| Genre | : | Business & Personal Finance |
| Preview Intro | |||
|---|---|---|---|
| 1 | Driven to Delight: Delivering World-Clas | Joseph A. Michelli |
| New York Times best-selling author shares an inside look at how Mercedes-Benz transformed themselves into a best-in-class, customer-obsessed organization. Driven to Delight offers an exclusive, behind-the-scenes look at CEO Steve Cannon and his leadership team's ambitious, multi-pronged strategy to elevate the company's customer experience to best-in-class across all brands and industries. The author worked closely with leaders inside the organization to understand the customer experience transformation as a top operational and cultural priority for Mercedes-Benz. This audiobook gives listeners an exclusive, all-access look at senior leadership's vision, strategy, and tactical steps to create and sustain the wide-sweeping actions needed to deliver the best customer experience. |
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