Fostering Creativity and Innovation

Fostering Creativity and Innovation

Title: Fostering Creativity and Innovation
Author: FLEVY LASRADO
Release: 2019-01-17
Kind: ebook
Genre: Business & Personal Finance, Books, Management & Leadership
Size: 1591417
Compiling best practices and original research, this book examines the factors that influence the sustainability of creativity and innovation in organisations and proposes a toolkit to assess gaps within existing strategy. Focusing particularly on the United Arab Emirates (UAE), the author offers practical suggestions for improving and enhancing innovation, and ultimately achieving results. Both creativity and innovation have become pillars for leveraging competitive advantage in recent years, and therefore this book is a vital read for anyone engaged in ensuring sustainable development in organisations, particularly those within the Middle East.

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