Title | : | What a Unicorn Knows |
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Author | : | Matthew E. May, Pablo Dominguez & Nick Mehta |
Release | : | 2023-02-21 |
Kind | : | ebook |
Genre | : | Small Business & Entrepreneurship, Books, Business & Personal Finance, Management & Leadership, Economics |
Size | : | 14945405 |
What a Unicorn Knows is your company’s best guide to becoming a well-oiled, high-velocity machine for growth on its way to billion-dollar valuation. Why do some young companies become unicorns, while others don’t? What a Unicorn Knows is a playbook that offers a field-tested approach to delivering superior customer value and reaching unicorn status by removing the potential inhibitors to organizational scale and speed. Drawing on a mastery of lean-based methods for achieving maximum effect with minimum means, private equity operators Matthew E. May and Pablo Dominguez provide readers with a powerful framework of universally applicable principles that enable any company to effectively accelerate its ability to scale and grow. Called The Unicorn Model™ and built on five foundational principles, the authors deliver a compelling narrative of stories and experiences in an easy-to-remember mnemonic: • Strategic speed • Constant experimentation • Accelerated value • Lean process • Esprit de corps Drawn from the authors’ successful track record with a wide variety of unicorn-level companies, What a Unicorn Knows offers a necessary guide for rapid but lasting growth. As more companies than ever vie for unicorn status, your competitive edge will depend on learning from the best. |