Seduction by Contract

Seduction by Contract

Title: Seduction by Contract
Author: Oren Bar-Gill
Release: 2012-08-23
Kind: ebook
Genre: Law, Books, Professional & Technical, Business & Personal Finance, Economics, Health, Mind & Body, Psychology
Size: 31132624
Seduction by Contract explains how consumer contracts emerge from market forces and consumer psychology. Consumers' predictable mistakes - they are short-sighted, optimistic, and imperfectly rational - compel sellers to compete by hiding the true costs of products in complex, misleading contracts. Only better law can overcome the market's failure.

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