This Is Strategy

This Is Strategy

Title: This Is Strategy
Author: Seth Godin
Release: 2024-10-22
Kind: ebook
Genre: Marketing & Sales, Books, Business & Personal Finance
Size: 4245979
A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.

From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.


"With his signature clarity and brevity, the marketing maven presents memorable, practical advice for making smarter plans." —Adam Grant, author of Think Again

In this unique and thought-provoking book, Godin shares insights on strategy through a series of powerful reflections and observations that will reshape how you approach problems, make decisions, and create change.

“Creating tomorrow by repeating yesterday is not a useful way forward.”

“Every strategy requires choice. And those choices often involve saying ‘no’ to things we could do, but won’t do.”

“It’s not easy to persuade someone to want what you want. It’s much more productive to find people who already want to go where you’d like to take them.”

This is Strategy is a modern classic that offers perspectives you'll find yourself returning to again and again. Rather than providing step-by-step formulas, Godin offers something more valuable: a new way of seeing and thinking about the challenges you face.

You’ll discover how to:
- Identify your "smallest viable audience" and make remarkable work they can't ignore
- Understand and influence the systems shaping our world
- Prioritize long-term thinking over instant gratification
- Make smart, purposeful choices that shape a better tomorrow

Who this book is for:
- Leaders who want to think more deeply about their impact
- Entrepreneurs tired of conventional business advice
- Change-makers seeking lasting transformation in their career and community
- Anyone feeling stuck in outdated systems and looking for a fresh perspective

Strategy turns our effort into impact. Your journey to better thinking starts here.

More Books from Seth Godin

Seth Godin
Seth Godin
Seth Godin
Seth Godin
Steven Pressfield & Seth Godin
Seth Godin
Seth Godin
Seth Godin
Seth Godin
Seth Godin
Seth Godin
The Group of 33 & Seth Godin
Seth Godin & Malcolm Gladwell
Seth Godin
The Carbon Almanac Network & Seth Godin
Seth Godin
Seth Godin
Seth Godin
Seth Godin
Frederick Newell & Seth Godin
Michael Bungay Stanier, Seth Godin, Leo Babauta, Chris Guillebeau, Michael Port & Dave Ulrich
Seth Godin
Cory Doctorow, Paulo Coelho, Plino Martins Filho, Craig Mod, Seth Godin, Carlo Carrenho & Julio Silveira
Seth Godin
Seth Godin
Seth Godin
Seth Godin
Seth Godin
Jocelyn K. Glei, Steven Kramer és Ela Ben-Ur Teresa Amabile, Dan Ariely, Leo Babauta, Scott Belsky, Lori Deschene, Aaron Dignan, Erin Rooney Doland, Seth Godin, Todd Henry, Christian Jarrett, Scott McDowell, Mark McGuinness, Cal Newport, Steven Pressfield, Gretchen Rubin, Stefan Sagmeister, Elizabeth Grace Saunders, Tony Schwartz, Tiffany Shlain, Linda Stone & James Victore
Jocelyn K. Glei, william Allen, Rich Armstrong, Scott Belsky, Warren Berger, Sean Blanda, Neil Blumenthal, Craig Dalton, Andy Dunn, Joel Gascoigne, Seth Godin, Chris Guillebeau, Emily Heyward, John Maeda, Jane ni Dhulchaointigh, Tim O'Reilly, Shane Snow, Sebastian Thrun, Keith Yamashita & Julie Zhuo
Seth Godin