Iname Books
Marketing 4.0

Marketing 4.0

Title: Marketing 4.0
Author: Philip Kotler, Hermawan Kartajaya & Iwan Setiawan
Release: 2017-09-07
Kind: ebook
Genre: Marketing & Sales, Books, Business & Personal Finance, Small Business & Entrepreneurship
Size: 7854225
Download Free Read Free
Zeitgemäßes Marketing: digital statt traditionell

Geschrieben von den weltweit führenden Marketingkoryphäen, beantwortet dieses Buch alle Fragen zu gelingendem Marketing im Zeitalter von Vernetzung und Digitalisierung. Es zeigt unter anderem,
- wie man nach den neuen Regeln des Marketings spielt,
- wie man WOW-Momente kreiert, die positive Aufmerksamkeit erregen,
- wie man einen loyalen Kundenstamm aufbaut.
Das unverzichtbare Rüstzeug für die Zukunft Ihres Unternehmens!

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