Marketing 3.0

Marketing 3.0

Title: Marketing 3.0
Author: Philip Kotler, Hermawan Kartajaya & Iwan Setiawan
Release: 2013-12-11
Kind: ebook
Genre: Business & Personal Finance, Books
Size: 2013751
Philip Kotler é professor emérito de Marketing Internacional na cadeira S;C; Johnson & Son da Kellogg Graduate School of Management, na Northwestern University, em Chicago; É autor de diversos livros, entre eles Marketing de A a Z , Marketing em Ação e Vencer no caos, todos publicados pela Campus/Elsevier;

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